This is Beyond Generation Y Millennials.
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Workforce Culture
…and Customer.

Did you know that over 90% of "Business Experts"
and authors have NEVER OWNED A BUSINESS?!!!

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What Are People Saying?



Mary Todd Peterson, CEO Medmarc“Dear Brad,
I am writing to thank you for your recent presentation at Medmarc’s annual broker meeting in Las Vegas. Your observations about generational behavioral styles and related values were enlightening and timely.
As you probably observed by looking at the meeting attendees, the insurance industry is “graying” and we need to attract and retain more Generation X, Y and Millennials to remain vibrant and relevant to our customers. Armed with a better understanding of how these groups think and what motivates them, we are far more likely to be successful.

Your observations and your book are invaluable to that understanding.

Thank you again for your contribution to our meeting…”
Mary Todd Peterson
President and CEO
Medmarc Insurance Group

More Testimonials




Liquid Leadership by Brad Szollose Made The List!!!

Blue-QuoteIn a world where Traditionalists, Baby Boomers, Gen X, and Millennials are thrown together and expected to work side by side in peace and harmony, the question becomes: “how can we leverage the power of this generational diversity to cultivate a climate of collaboration, creativity, and innovation?” Internet entrepreneur and keynote speaker Brad Szollose tells us how through humorous and insightful research and storytelling.”
Click here to read more…
Liquid Leadership by Brad Szollose makes the List! Top books on Innovation.A big thank you to Todd Cherches. And a thank to all the authors who made the list as well: Susan M. Weinschenk Ph.D., Dan Roam, Julie Dirksen, Sunni Brown, Adam Grant, Seth Godin, Bryan W. Mattimore, Garr Reynolds, Adam Bryant, Nancy Duarte, Noah Scalin, Kim Golombisky and Rebecca Hagen.
Not bad company;-)

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